Enterprise Asset Intelligence

Every asset, accounted for, down to the minute.

Assetra is the operations-grade platform for tracking, assigning, auditing and maintaining every asset your company owns. Built for precision teams who can't afford "probably."

100%Chain-of-custody logged
ZeroSpreadsheet drift
<1sQR asset lookup
Built for asset-heavy operations
Manufacturing
Logistics
IT & Facilities
Field Services
Healthcare Ops
12k+Assets tracked in production
99.9%Uptime SLA
18Built-in operational modules
<5minTime to first audit
Platform

One system for the full asset lifecycle

From intake to retirement, Assetra replaces scattered spreadsheets with a single source of truth your whole organization trusts.

Asset registry

Centralize every asset with categories, vendors, purchase records and status history in one structured record.

QR & barcode tracking

Generate, print, and scan QR and ZPL barcode labels for instant lookups on the floor or in the field.

Assignments & custody

Assign assets to employees or departments with a full, timestamped chain-of-custody trail.

Maintenance scheduling

Log service history and stay ahead of downtime with structured maintenance records per asset.

Audits, built in

Run scheduled or ad-hoc audits against your registry and immediately surface discrepancies.

Movements & workflow

Track transfers between sites and route approvals through configurable workflow states.

Departments & vendors

Model your org structure and vendor relationships so reporting reflects how the business actually runs.

Login & activity audit

Every session and system action is logged, full visibility for security and compliance reviews.

AI-driven insights

Machine-generated flags for anomalies, underused assets, and overdue maintenance, surfaced before they cost you.

Workflow

From intake to retirement, in four steps

Assetra mirrors how asset operations actually move, no re-training required.

1

Register

Add the asset, assign a category and vendor, and print its QR / barcode label.

2

Assign

Hand it off to an employee or department with a logged, time-stamped record.

3

Maintain & audit

Schedule service, track movements, and reconcile against physical audits.

4

Report

Pull a clean, defensible activity log, for finance, compliance, or leadership.

AI-Focus

Insights that surface themselves

Assetra's AI layer watches your asset data continuously, not just when someone remembers to run a report.

  • Anomaly detection: flags assets that deviate from expected usage or location patterns.
  • Maintenance prediction: surfaces assets trending toward failure before they break down.
  • Utilization scoring: highlights underused or duplicate assets tying up budget.
AST-00219 · Forklift Unit 4 94% confidence

Maintenance interval exceeded by 12 days, schedule service before next assignment.

AST-00871 · Site Camera 4 88% confidence

No activity logged in 62 days, candidate for reassignment or retirement.

AST-01120 · Dell Latitude 5540 97% confidence

Location mismatch detected between last scan and assigned department.

Under the hood

Every module operations teams actually need

No bolt-ons. No third-party integrations required to get started.

Assets & categories

Structured registry with custom categories and status tracking.

Vendors

Track supplier relationships tied directly to purchased assets.

Departments

Reflect your real org chart for accurate cost-center reporting.

Employees

Manage the people assets are assigned to, in one directory.

Assignments

Full custody chain from issue to return.

Audits

Reconcile the registry against physical counts on demand.

Maintenance

Service logs and scheduling per asset.

Movements

Track transfers between sites, teams, and custodians.

Workflow

Configurable approval states for requests and transfers.

QR / Barcode labels

Print-ready QR and ZPL labels generated per asset.

Login history

Full session log for every admin account.

Activity log

System-wide audit trail of every change made.

Get started

Bring order to your asset operations

Log in to the Assetra console and see your fleet, tracked with precision, in minutes.